Non Alcoholic Wine Is Here To Stay
๐ The Non-Alcoholic Beverage Sector Is Booming! ๐
The rise of the sober curious movement and a growing focus on health-conscious living have propelled the non-alcoholic beverage market to unprecedented heights. One standout category? Non-alcoholic wine.
French Bloom Le Blanc and Le Rosรฉ. French Bloom, started by Champagne industry vets, had a 30% stake acquired by LVMH in 2024.
Hereโs what the data shows:
๐ The global non-alcoholic wine market was valued at $2.26 billion in 2023 and is projected to grow at a CAGR of 7.9% through 2030. (Source: Grand View Research)
๐ต In the U.S. alone, sales of non-alcoholic wine hit $52.04 million, a 23.2% year-over-year increase. (Source: NielsenIQ)
๐ By 2034, the market is expected to surge to $6.94 billion, growing at a CAGR of 10.4%. (Source: Fact.MR)
Whatโs driving this? Consumers want sophisticated alternatives that align with their wellness goals, and premium brands are rising to meet this demand. Enter French Bloom, the luxury non-alcoholic sparkling wine thatโs redefining what alcohol-free can mean. With LVMH acquiring a 30% stake, French Bloom is cementing its place as the leader in premium zero-proof wines, offering a level of elegance and taste that rivals traditional options. (Source: WSJ)
This is more than a trend โ itโs a movement reshaping the beverage industry. Whether youโre part of the sober curious community, prioritizing health, or simply exploring mindful drinking, the non-alcoholic sector is here to stay โ and grow.
Letโs raise a glass (non-alcoholic, of course ๐พ) to innovation, inclusivity, and a market full of opportunity!